Yabu

  • Food and Beverage
  • Rebranding
  • Visual Identity

Yabu is a local Katsu favorite in the Philippines. The restaurant needed a brand restyling and style guide especially with their social media application. The logo’s icon and logotype were redrawn for more balance and cohesion. The brand was also expanded through patterns, style of photography and video, and prescribed typography. Guidelines for spaces in social media such as the Facebook and Twitter cover photos, profile pictures, and even spaces for logo watermark on photography were provided to steer away from the usually cluttered online presence of current brands.



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