Rico Rico

  • Food and Beverage
  • Illustration
  • Packaging
  • Verbal Identity
  • Visual Identity

Rico Rico is a fast paelleria by the La Lola Group, located in the center of SM Aura Premier’s Food on Four.

We designed the dining experience from menu boards, signages, and wall graphics; to the buzzers, uniforms, and packaging. The identity goes with the product: festive and filled with personality and flavor. Rico Rico aims to make paella accessible for both large groups and individuals.



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