Potsdam Supply Co.

  • Corporate
  • Print
  • Verbal Identity
  • Visual Identity

Potsdam is a synthetic leather and wallpaper supplier for both small and corporate clients like hotels, condominiums, or local shoe designers.

Formerly called Winner Company, they rebranded in order to approach corporate clients and small business owners who wanted to break into the leather industry. For the logo, we used the universal symbol for leather, and embedded the letter “w,” keeping it faithful to the company history. We standardized and cleaned up their internal documents, making it easier for both client and company transactions.



and-a-half-potsdam-01

and-a-half-potsdam-02

and-a-half-potsdam-03

and-a-half-potsdam-04

and-a-half-potsdam-05

and-a-half-potsdam-06

and-a-half-potsdam-07

and-a-half-potsdam-08

and-a-half-potsdam-09

and-a-half-potsdam-10

and-a-half-potsdam-11

and-a-half-potsdam-12

and-a-half-potsdam-13

and-a-half-potsdam-14